Market Insights Advertising & Media Metaverse

Metaverse Gaming

United Kingdom

The Metaverse Gaming market in the United Kingdom is projected to reach a value of €0.7bn by 2024.
It is expected to experience a steady annual growth rate (CAGR 2024-2030) of 43.16%.
This growth will result in a projected market volume of €5.9bn by 2030.
In 2024, United States is expected to generate the most value in the Metaverse Gaming market, with a projected market volume of €6.9bn.
Looking ahead to 2030, the number of users in the Metaverse Gaming market is expected to reach 8.0m users.
The user penetration rate is projected to increase from 3.6% in 2024 to 11.6% by 2030.
Furthermore, the average value per user (ARPU) is expected to amount to €0.3k.
The United Kingdom's Metaverse Gaming market is experiencing a surge in virtual reality gaming platforms and immersive experiences.

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Analyst Opinion

The Metaverse Gaming market in United Kingdom has been experiencing significant growth and development in recent years.

Customer preferences: Customers in United Kingdom have shown a strong preference for immersive and interactive gaming experiences. The Metaverse Gaming market provides them with the opportunity to explore virtual worlds, interact with other players, and engage in various activities within the gaming environment. This appeals to the desire for escapism and social interaction, which are particularly important in a world where physical interactions are limited.

Trends in the market: One of the key trends in the Metaverse Gaming market in United Kingdom is the increasing adoption of virtual reality (VR) and augmented reality (AR) technologies. These technologies enhance the gaming experience by providing a more realistic and immersive environment. Players can use VR headsets or AR devices to interact with the virtual world, making the gaming experience more engaging and interactive. Another trend is the rise of eSports and competitive gaming within the Metaverse. United Kingdom has a strong eSports community, with a growing number of professional players and teams. The Metaverse Gaming market provides a platform for players to compete in virtual tournaments and showcase their skills to a wider audience. This has led to the emergence of eSports leagues and events, attracting both players and spectators.

Local special circumstances: The Metaverse Gaming market in United Kingdom is also influenced by local special circumstances. The country has a well-developed gaming industry, with a strong presence of game developers, publishers, and technology companies. This has created a favorable environment for the growth of the Metaverse Gaming market, as there is a wealth of talent and expertise in developing immersive gaming experiences. Furthermore, United Kingdom has a high internet penetration rate and a strong infrastructure for online gaming. This enables players to easily access and participate in the Metaverse Gaming market. The availability of high-speed internet and reliable connectivity ensures a smooth and seamless gaming experience, which is essential for the success of the Metaverse Gaming market.

Underlying macroeconomic factors: The growth of the Metaverse Gaming market in United Kingdom is also driven by underlying macroeconomic factors. The country has a strong economy and a high disposable income, which allows consumers to spend on entertainment and leisure activities, including gaming. The Metaverse Gaming market offers a wide range of gaming experiences and virtual goods, which can be purchased using real money. This provides a revenue stream for game developers and publishers, contributing to the growth of the market. In addition, the COVID-19 pandemic has accelerated the growth of the Metaverse Gaming market in United Kingdom. With people spending more time at home and seeking entertainment options, the demand for immersive gaming experiences has increased. The Metaverse Gaming market provides a safe and engaging form of entertainment that can be enjoyed from the comfort of home. This has led to a surge in the number of players and the overall market size. In conclusion, the Metaverse Gaming market in United Kingdom is experiencing significant growth and development due to customer preferences for immersive and interactive gaming experiences, the adoption of VR and AR technologies, the rise of eSports, local special circumstances such as a strong gaming industry and infrastructure, and underlying macroeconomic factors including a strong economy and the impact of the COVID-19 pandemic.

Methodology

Data coverage:

Figures are based on in-app spending, consumer spending, in-game spending, app downloads, and investment and funding data.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use reports, third-party studies, and research companies. Next, we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, and internet penetration rates. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are consumer spending per capita, level of digitalization, and cloud revenues.

Additional Notes:

The market is updated twice per year in case market dynamics change. Consumer Insights data is unbiased for representativeness.