Market Insights Consumer OTC Pharmaceuticals

Wound Care - Japan

Japan

Revenue in the Wound Care market amounts to €193.70m in 2024. The market is expected to grow annually by 0.27% (CAGR 2024-2029).
In global comparison, most revenue is generated in the United States (€975m in 2024).
In relation to total population figures, per person revenues of €1.58 are generated in 2024.

Key regions: United States, Indonesia, Germany, Europe, United Kingdom

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Analyst Opinion

The Wound Care market in Japan is experiencing significant growth due to various factors.

Customer preferences: In Japan, customers have a high demand for advanced wound care products and technologies. They prefer products that are effective, safe, and provide quick healing. Japanese customers also value products that are easy to use and provide convenience in their daily lives. Additionally, there is a growing preference for products that are environmentally friendly and sustainable.

Trends in the market: One of the key trends in the Wound Care market in Japan is the increasing adoption of advanced wound care products. This includes products such as hydrogels, foam dressings, and antimicrobial dressings. These products offer superior wound healing properties and help to reduce the risk of infection. The demand for these advanced products is driven by the aging population in Japan, as older individuals tend to have more chronic wounds that require specialized care. Another trend in the market is the growing focus on wound prevention. Japanese healthcare providers and patients are increasingly recognizing the importance of preventing wounds before they occur. This has led to the development of innovative products and technologies that help in wound prevention, such as pressure-relieving devices and moisture management solutions.

Local special circumstances: Japan has a rapidly aging population, with a significant proportion of the population being elderly. This demographic shift has led to an increase in the prevalence of chronic wounds, such as pressure ulcers and diabetic foot ulcers. As a result, there is a higher demand for wound care products and services in the country. Furthermore, Japan has a well-established healthcare system that emphasizes preventive care and early intervention. This has created a conducive environment for the development and adoption of advanced wound care technologies. The government has also implemented various initiatives to promote the use of innovative wound care products and improve the quality of care for patients with chronic wounds.

Underlying macroeconomic factors: The Wound Care market in Japan is also influenced by macroeconomic factors. The country has a strong economy and a high level of healthcare expenditure. This enables both healthcare providers and patients to afford advanced wound care products and services. The government also provides subsidies and insurance coverage for wound care treatments, further driving the demand for these products. In conclusion, the Wound Care market in Japan is experiencing growth due to customer preferences for advanced wound care products, the adoption of innovative technologies, the prevalence of chronic wounds in the aging population, and the supportive healthcare system. These factors, along with the country's strong economy and healthcare expenditure, contribute to the development and expansion of the market.

Methodology

Data coverage:

Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.

Additional notes:

Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.