Juices - Canada

The Juices market in Canada has experienced significant growth in recent years, driven by changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors.

Customer preferences: In Canada, there has been a growing preference for healthier beverage options, and juices have emerged as a popular choice among consumers. Many Canadians are becoming more health-conscious and are actively seeking out products that are natural, organic, and free from artificial additives. This has led to an increased demand for juices that are made from fresh fruits and vegetables, without any added sugars or preservatives.

Trends in the market: One of the key trends in the Juices market in Canada is the rise of functional juices. Consumers are increasingly looking for juices that offer additional health benefits, such as immune-boosting properties, detoxification, or energy enhancement. This has led to the introduction of a wide range of functional juices in the market, including cold-pressed juices, superfood blends, and juices fortified with vitamins and minerals. Another trend in the market is the growing popularity of plant-based juices. As more Canadians adopt vegetarian or vegan lifestyles, there has been a demand for juices that are made from plant-based ingredients, such as fruits, vegetables, and nuts. Plant-based juices are seen as a healthier and more sustainable alternative to traditional juices, which often contain added sugars and artificial flavors.

Local special circumstances: Canada is known for its diverse agricultural sector, which allows for a wide variety of fruits and vegetables to be grown locally. This has contributed to the availability of a wide range of fresh and locally sourced ingredients for juice production. Canadian consumers value products that are made with locally sourced ingredients, as they are seen as more sustainable and environmentally friendly.

Underlying macroeconomic factors: The growing Juices market in Canada can also be attributed to strong macroeconomic factors. Canada has a stable economy with a high standard of living, which has led to increased disposable income for many consumers. This has allowed them to spend more on premium and healthier beverage options, such as juices. Furthermore, the rise of e-commerce and online grocery shopping has made it easier for consumers to access a wide range of juices from different brands and suppliers. This has increased competition in the market and has led to innovation and the introduction of new flavors and variants. In conclusion, the Juices market in Canada is experiencing growth due to changing customer preferences for healthier options, emerging trends in the market such as functional and plant-based juices, local special circumstances that allow for a wide variety of fresh ingredients, and strong macroeconomic factors such as high disposable income and the rise of e-commerce.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.